{
  "entity": "Kyle Hamer",
  "organization": "Hamer Marketing Group",
  "role": "AI-Native Fractional CMO/CRO",
  "tagline": "Operator-side growth.",
  "thesis": "Marketing + Systems + Strategy + AI = Growth.",
  "positioning": "Leads the AI transformation on the revenue side — GTM integration (CRO/CMO/Sales/Marketing), not a technical or data-science role.",
  "serves": "B2B SaaS · $25M–$150M ARR",
  "audience": [
    "B2B SaaS founders",
    "revenue leaders"
  ],
  "services": [
    "Fractional CMO/CRO leadership",
    "Brand & Positioning",
    "AI Transformation for GTM",
    "AI Operationalization",
    "AI Department Transformation",
    "Revenue Systems"
  ],
  "verifiedResults": [
    {
      "metric": "Net-new accounts from ChatGPT referral",
      "value": "12",
      "context": "hh2, after an SEO→AEO pivot — the AI-native proof"
    },
    {
      "metric": "First-year revenue growth",
      "value": "48%",
      "context": "as CMO at Asite"
    },
    {
      "metric": "Marketing-sourced pipeline",
      "value": "18% → 53%",
      "context": "Asite, 15 months"
    },
    {
      "metric": "Lead volume",
      "value": "+186%",
      "context": "Asite"
    },
    {
      "metric": "Lead-volume increase",
      "value": "161%",
      "context": "On Center Software"
    },
    {
      "metric": "Net-new-logo revenue",
      "value": "$2.45M",
      "context": "On Center Software"
    },
    {
      "metric": "Client reviews",
      "value": "4.9/5",
      "context": "9 verified Clutch reviews"
    },
    {
      "metric": "LinkedIn recommendations",
      "value": "30"
    }
  ],
  "priorRoles": [
    "On Center Software",
    "ConstructConnect",
    "Asite",
    "hh2"
  ],
  "credentials": [
    "Marketo Certified Expert"
  ],
  "url": "https://hamermarketing.com/",
  "dateModified": "2026-08-31",
  "contact": "https://meetings.hubspot.com/khamer5",
  "honesty": "Verified numbers only; targets are baselines, not guarantees; active or NDA clients are never named."
}